How to be a Better Fan

As artists, we’re often asked by our fans what are the most effective ways to support our art. Over the years, we’ve noticed that it isn’t about the big things– like expecting people to buy all of our albums–it’s actually about really small things that most fans might not think are very important. In this episode, we dive into seven small actions fans can make that have a huge impact.

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Wearing Multiple Hats

Whether you’re trying to or not, there will always be times when you have to take on multiple responsibilities in order to get things done. In this episode, we dive deep into what Blueprint has had to do over the last fifteen years to stay on top of his art and business in a way that is very rare nowadays. We also give you all seven tips that will help you become better at wearing multiple hats. Let’s go!

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The Money Episode

If there’s one topic that’s present in the majority of popular hip-hop it’s money. Unfortunately, most of the conversations rappers have about money only involves how they spend it, reinforcing the wrong kind of behavior. In this episode, we discuss how one of the least likely rappers is changing the conversations about money in hip-hop and give some book recommendations for those who are trying to get their money right! Let’s go!

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Finding 1000 True Fans

No matter what type of creative work you do, there will come a point where you think you need to blow up to be successful. But what is lost along the way is the little known fact that there are many artists who have never blown up, but make a good living from their art. And in many instances they are right under our noses making their art for a small but loyal number of fans who are willing to support them. In this episode, we discuss the theory of “1,000 True Fans” and the breakdown how it’s done.

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Why Wackness is Tolerated

As long as there’s been hip-hop music, there’s been wack artists making wack songs. And even though they’ve always existed, their presence seems to be more pronounced than ever. Are there more wack artists now or do we just have more tolerance for them? In this episode of the most infamous podcast on planet earth, we dive deep into the surprising reasons why wackness is tolerated in hip-hop.

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Knowing When to Let a Project Go

If you’re ambitious and active in your creative endeavors, then you will reach the point where you are involved in several different projects, all vying for your time and energy. And while this feels great at first, there will always be a point when you have to let go of certain projects in order to focus on those that will have a bigger impact. In this episode, we discuss two project that Blueprint had to give up and what was behind these decisions. This is a real one, folks. Let’s go!

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What Makes A Show Special

If you’ve been alive long enough, you’ve either witnessed or been a part of an amazing show in your life. While these special nights aren’t very common, they do share some common qualities. In this episode, we break down the common traits that all special shows share, what our favorite show moments were, and break down how to use these traits to make your own performances better. Let’s go!

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How Having Kids Impacts Creativity

Although it’s a well-known fact that Illogic is a parent, very rarely do we really dive deep into what that means and how it impacts his creative life. But being a parent is a profound experience that changes everything about the decisions creative people make. In this episode we dive deep into how having children impacts a person’s creativity. Special guest and Columbus MC Speak Williams joins us this week. Special shout out to our loyal listener Hubert Sawyers for the topic suggestion.

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Fan Questions

After putting in consistent work for the last couple of years, the most infamous podcast on planet earth has finally made it to a large milestone in podcasting, the one hundredth episode! To celebrate, we decided to get our listeners involved and asked them to leave a message or question on our voice mail. In this episode, we play back your messages and answer all of your questions. One hundred down, one hundred more to go!

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Keep It Lean in 2018

The start of a new year can often be a time of stress as we are often tempted to try new challenges and take on more responsibility in our already busy lives. And without a proper plan of attack, things can get out of hand fast. In this episode, we lay out an easy to remember mantra and plan for 2018, so you can come out on top.

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Why Talent Isn’t Enough

In our fifteen year careers in the music industry, we have been blessed to cross paths with some amazingly talented people. Some of these talented people went on to achieve great things, while others never got out of the starting block. In this episode, we dive deep into the notion that talent is enough to make someone successful and explain seven things that are as important (if not more important) than talent.

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The Biggest Losers of 2017

Looking back, 2017 was a pretty good year for the most infamous podcast on planet earth, as we consistently provided some of the best edutainment around. But for other people in hip-hop, 2017 was not so good. In fact, there are a few people in hip-hop who probably can’t wait for this year to end. It is for those people we hold this special awards show, where we count down the biggest losers of 2017. Let’s go!

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Sell Snow To An Eskimo

If there was one area most creative people all agree they struggle in, it would be in selling themselves and their ideas. Even for the best of us, it’s not easy to ask people to buy our work. Well, in this episode Blueprint interviews friend of the show and marketing professional Hubert Sawyers III. In this discussion we dive deep into what it is that makes it harder for creative people to promote themselves and their creations and how to fix it. Lots of jewels dropped in this one.

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Self-Publishing 101

If there’s one item on almost everybody’s bucket-list, it’s writing a book. While writing a book isn’t the most difficult thing to do, it certainly isn’t easy either. In this episode, the most infamous podcast breakdowns Blueprint’s writing process and history of self-publishing his own books to shed some light for anybody thinking about doing it.

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Signs You Might Have Found Your Purpose

We’re firm believers that life is much easier once you figure out what you would want to do with it, yet figuring out what you want to do with your life is one of the most difficult decisions to make. This week, the most infamous podcast takes on the topic of finding your passion and explains how to tell if you’ve found your passion or just a fleeting interest.

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Our Biggest Marketing Misses

During the course of our long careers, we’ve had many successful releases where everything went down as planned, but also some not so great releases where mistakes hurt our chances of success. In this episode we break down the biggest mistakes we’ve made in releasing our art and the lessons we’ve learned along the way. Shout out to our guy Ill Poetic for the topic suggestion this week.

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Choosing Yourself

If there’s one thing that the music industry is full of, it’s artists looking for somebody to put them on. Everybody seems to be looking for somebody who can either sign them or blow them up. But what if trying to be chosen by these people wasn’t the best solution? In this episode, we discuss why it might be a better idea to choose yourself rather than get chosen by somebody else.

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Who Killed the DJ?

As guys that grew up during what’s often referred to as the golden era of hip-hop, we remember a time when almost every group had a DJ as one of it’s members. Fast-forward twenty years and you would be hard-pressed to find any major label hip-hop group with a DJ in it, nor would you find any scratches on many major records. In this week’s episode, we dive deep into what’s behind the disappearance of the DJ in hip-hop.

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