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Public Enemy & Their Fan-Funded Album

Posted on 19 November 2009




I came across this a few days ago and wanted to get everybody’s thoughts on it.  Here’s the article:

http://musically.com/blog/2009/10/06/public-enemy-to-fan-fund-new-album-with-sellaband/#tb

Public Enemy to fan-fund new album with SellaBand

public-enemy-sellaband

Hip-hop pioneers Public Enemy have announced plans for fans to fund their new album – but also take a share of the revenues. The band are working with SellaBand to raise $250,000 in individual donations of $25. Fans chipping in will get a numbered copy of the album, but also a share of the profits – although exactly how this will work hasn’t been announced at the time of writing.

“SellaBand’s financial engine model goes about restructuring the music business in reverse,” says Public Enemy’s Chuck D. “It starts with fans first, then the artists create from there. The music business is built on searching for fans and this is a brand new way for acts to coming to create a new album with fans first, already on board.”

Public Enemy are the first established act to benefit from SellaBand’s new business model, which now allows artists to hold onto their publishing rights, and raise money in different ways to the scheme originally proposed by the site when it was targeting just unsigned artists. The band are one of the more experienced when it comes to digital, having been one of the first to release music as MP3 files.

“Working with Public Enemy is an incredibly exciting way to take the European success we’ve built over the past three years and offer it to stateside bands,” says SellaBand CEO Johan Vosmeijer.

And then part two of the story this:

Caption: Chuck D of ‘ Public Enemy ‘ performs Coachella Music Festival 2009 – Day 3 Indio, California …. Rap legends PUBLIC ENEMY are on their way to achieving a fan-funded album - they have pulled in donations of $50,000 . Last month , the group agreed a deal with SellaBand, an online fan funding engine, which gives devotees the chance to …

This is part of the new era we live in, where major labels are getting pushed away (and rightfully so), and artists are working directly with the fans that supported them from day one.  I think it’s pretty fresh, but I would like to see what you all think about an artist going directly to their fans to fund their album.  Is it here to stay? Will it only work for certain acts? Would you ever help your favorite band like this?

Let me know what you’re thinking.

Word is blog.

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  • HubertGAM
    Peep game: http://www.hopeandsocial.com/

    It's a totally fan-funded label out in the UK.

    I think this method works if you've managed to build some steam/fervor in an actual fan base. I think Radiohead could do it. PE? That is interesting to see if the masses still feel they are relevant. I would allow whoever wanted to drop real bread to do so and not try to amass $25 from 10,000 people in PE's case. Either way, the broadcast range when the album drops should be CRAZY. I just hope it's good.

    I recently tried to do a donation campaign with the act I manage, Detroit CYDI, and we got a little money but not enough to press CDs. I think to have a fan-funded project, then you really need fans and particularly of the "super fan" variety.

    I love how the most worthwhile posts get the smallest amount of noise. LOL
  • yeah man. i agree about the comment thing. when i posted this on my fb page i got a ton of debate about it, but its hard to get people to comment directly here. i'm about to install that fb connect plug in as well as the import fb comments plugin as well. i think it'll really help people participate more.
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